A standard 126-gram sleeve consists of 32 crackers, and contains 512 calories. Ī 42-gram "fresh stack" sleeve typically consists of 13 crackers, and contains 220 calories. Ritz Crackers varieties include Original, Roasted Vegetable, Honey Wheat, Garlic Butter, Reduced Fat, Hint of Salt, Whole Wheat, Everything and Ritz Fresh Stacks. Ī cartoon drawing of a box of Ritz Crackers can be seen in Mickey’s Surprise Party (1939), an animated theatrical advertisement/cartoon short produced by Walt Disney Productions for Nabisco. In 2011, Ritz was identified in a YouGov poll as the "best perceived snack brand" among American consumers. He also designed the blue circle/yellow lettering logo design, inspired by the round label inside his hat. Stern chose the name 'Ritz', which appealed to individuals enduring the privations of the Great Depression by offering them "a bite of the good life". Looking to compete with the similar Hi Ho cracker made by their competitor Sunshine Biscuits, they tasked an employee, Sydney Stern, to create a name and a marketing plan. Nabisco introduced the Ritz Cracker in 1934. The company was bought out by Nabisco in 1919. In the early 1900s, the Jackson Cracker company of Jackson, Michigan, developed a small, round cracker called the Jaxon. Ī single serving of the original cracker (about 5 crackers or 15 grams) provides 330 kilojoules (79 kilocalories) of food energy, 1 gram of protein, and 4 grams of fat the whole wheat variety provides 290 kJ (70 kcal) and 2.5 grams of fat. Today, the Ritz cracker brand is owned by Mondelēz International. Each cracker has seven perforations and a finely scalloped edge. The original style crackers are disc-shaped, lightly salted, and approximately 46 millimetres (1.8 in) in diameter. Ritz Crackers is a brand of snack cracker introduced by Nabisco in 1934.
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